About Us

Welcome to bikeNOW

Melbourne's Premier Cycling Destination

At bikeNOW, we take pride in offering a comprehensive range of cycling products and services tailored to meet your every need. Whether you're a seasoned road racer, a fitness enthusiast, an avid mountain biker, or simply someone embarking on their first cycling adventure, our dedicated team is here to assist you every step of the way. With over 35 years of industry expertise, we have established ourselves as Melbourne's premier cycling hub. Our knowledgeable staff members are experienced both on the saddle and within the bike industry, ensuring that you receive top-notch customer service and guidance throughout your journey with us.

More than just a Bicycle Shop

Our commitment to cycling excellence doesn't end there. In addition to retailing and servicing bikes, bikeNOW organises exhilarating mountain bike and road tours tailored for private groups, corporates, and schools. Whether you're seeking a day of adventure or an extended exploration, our customisable tours traverse scenic locales across Victoria, promising unforgettable experiences for riders of all levels. We facilitate Outdoor Education programs for schools across Melbourne. We are dedicated to helping improve the social, emotional and cognitive health of youth through cycling.

Carefully Selected Products

Here at bikeNOW, we meticulously curate our product selection, offering access to over 250 esteemed brands chosen for their quality, functionality, and sustainability. Your satisfaction on two wheels is our utmost priority, and we're dedicated to delivering a seamless shopping experience with a smile.

Meticulous Attention to Detail

Our commitment to excellence extends to our workshop, where our skilled mechanics equipped with cutting-edge tools ensure your bike runs smoothly and safely, regardless of the brand. From routine maintenance to intricate repairs, we handle it all with meticulous attention to detail, ensuring your ride remains in peak condition.

Dedicated to the best possible riding experience

Recognising the importance of proper bike fit for an optimal riding experience, we've invested in a dedicated bike fitting studio featuring state-of-the-art Retül Fit technology. Even for test rides, we prioritise the correct bike setup to guarantee your comfort and performance on the road. At bikeNOW, we're more than just a bike shop – we're your partners in pedalling towards unforgettable adventures. Join us, and let's embark on a journey of cycling excellence together.

Contact Us

Get in touch today. We'd love to chat about adventures and bikes.

Phone: +61 3 96968588

Email: [email protected]

Visit our Showroom: 240 Kings Way, South Melbourne

or message us via web chat in the bottom left corner

Catch us on the trails around Melbourne