In the early years, Hajime Yamamoto, founder of Shinfuji Burner, worked as a manufacturer of burners in Japan where winter temperatures can plummet to -40°F. At the time, a burner would take 2 to 3 minutes to preheat. Realizing the benefits of reducing this wait time, he assembled a team of the best creative, engineering, and innovative minds he could find who shared his determination to create a burner that took seconds—not minutes—to preheat. Shortly thereafter, Shinfuji Burner was born, the Torch Lamp was invented, and a new industry standard was set, taking scarcely 15 seconds (20-30 in extreme cold temperatures) to preheat.